- PROG Holdings announced the sale of its Vive Financial credit card receivables portfolio to Atlantica Holdings for approximately $150 million, a move aimed at improving capital efficiency.
- The sale of Vive, which has been part of PROG since 2016, is expected to enhance the company's profitability profile and balance sheet strength.
- PROG will partner with Fortiva, a division of Atlanticus, to ensure continuity of payment options for retail partners and consumers, maintaining access to flexible payment solutions.
- The proceeds from the sale provide additional liquidity and flexibility, allowing PROG to focus on growth initiatives, M&A, and shareholder returns.
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